SEO checklist
Design
| All Pages are w3c validated |
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| Linking levels are not more than 3 levels |
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| Brocken links (404 Error) check and remove |
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| Check and remove hidden text |
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| .js file and .css file is in saprate |
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| Toggle is not present as a navigation |
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| All Pages 90% is in DIV |
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| Used static text link for important link |
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Development
| Remove junk codes and unnecessary spaces |
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| User_(underscored) instead of (dabble hyphens) |
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| Allow search bots to crawl your sites without session IDs. |
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| Page load time is not exceeded |
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| Proper tracking code is installed in all the pages |
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| Meta refresh tag is not used in any of the web pages. |
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Content
| Keyword density is between 3-6 % |
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| Checked for content delicacy (Up to 20% Allowed) |
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| The main body content is immediately after the H1 |
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On Page factors
| All URLs are search engine friendly |
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| Followed Proper URL naming convention |
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| Title and meta tags included & keyword masking |
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| Unique Keywords Title and description on each page. |
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| Proper use of H1 Tag in the website (usually not more than one time) |
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| Validated Robots.Txt |
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| Single pixel links are not Used in any of the webpages. |
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| Check the keywords prominence (Primary keywords are available on the top the page) |
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| Check ALT tag and title of the image and also check the name of Images |
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| Create sitemap.xml for search engine and Sitemap.html for User |
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| Check the canonical issue and 301 redirection |
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Off Page factor
| Used proper anchor text according to landing page for link exchange. |
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| Deep Linking ratio is not less than 25% |
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| Garbage links are not present on resource page(in any of the section) |
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| Rss feeds are validated |
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| Make sure links are not pointing to “index.html” or “index.php” link to ,jump to |
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| Check site URL is not wrongly added on other site. |
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Server Side factors
| 301 permanent redirection is used to remove Url Canonicalization |
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| Check server headers for 200 status code |
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| Create error page for 404 (not found page) |
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General
| Maximum page side not exceeded (110 Kb) |
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| Check at target resolutions |
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| Check the relevant browsers |
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| Appropriate style sheet used |
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| Appropriate templates used |
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| Meta data spell checked |
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| Stander d navigational elements include. |
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| Html and xml sitemaps includes |
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| Install analytic code at all the pages |
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| Add the site at webmaster tool of different search engine. |
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| Check the cache of all page at regular basis |
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| Create the social network profile of site like facebook,twitter,linkdin and my space and remove profile id at site popular keyword or site name. |
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